The
Bio of Richard Branson, the founder of Virgin Group, which holds around 400
companies across the globe, on LinkedIn says – “Tie-loathing adventurer and
thrill seeker, who believes in turning ideas into reality. Otherwise known as
Dr Yes at Virgin!”, is a perfect description of a choleric person.
Powerful
Choleric is the dynamic person who dreams the impossible dream and aims to
reach the unreachable star. Those of you
who don’t know, Richard Branson was a dyslexic child and was almost written off
by his teachers in school.
He
says in his book “Screw it lets do it”- “I believe in goals. It’s never a
bad thing to have a dream, but I’m practical about it. I don’t sit daydreaming
about things that are impossible. I set goals and then work out how to achieve
them. Anything I want to do in life I want to do well and not half-heartedly”
Have
Goals
Live
Life to the full
Never
Give Up
Prepare
Well
Have
Faith in Yourself
Help
Each other”
His
every sentence screams loud – Hey you are talking to a powerful choleric.
Powerful
cholerics are like popular Sanguines in that they are both outgoing and
optimistic. Powerful Choleric can communicate openly with people, and he knows everything
will turn out all right if he’s in charge. Choleric is goal oriented and has
innate leadership qualities, he rises to the top in whatever career he chooses.
Powerful
Cholerics will exhibit a take-charge attitude very early in life. They are born
leaders and will look out through the bars of their cribs and plan how soon
they will take over from Mother. Our case in point Mr. Branson, matches the description
to the last “t”. Here is an interesting anecdote about his first business
venture when he was about 10.
“One
Easter holiday, I decided to follow my mother’s example and make some money.
Undeterred by the school’s lack of faith in my ability with numbers, I saw an
opportunity to grow Christmas trees. We had just moved to a new house from one
side of Shamley Green to the other, from Easteds Cottage to Tanyards Farm,
which was a rambling building with many barns and sheds and some land. I went around
to talk Nik into the plan. He was also on holiday from his school, which at
Ampleforth in Yorkshire. We would plant 400 Christmas trees in the field at
Tanyards Farm. By the Christmas after next, they would have grown to at least
four feet and we would be able to sell them. Nik and I agreed to do the work together
and share the profits equally.
That
Easter we furrowed the ground and planted the 400 seedlings in the field above
Tanyards Farm. We worked out that, if they all grew to six feet, we would make £2
a tree, crating a grand total of £800, compared with our initial investment of
just £5 for the seedlings. In the following summer holiday, we went to
investigate the trees. There were one or two tiny springs above ground, but the
rest had been eaten by rabbits. We exacted dire revenge and shot and skinned a
lot of rabbits. We sold them to the local butcher for a shilling each, but it
wasn’t quite the £800 we had planned.”
Powerful
Cholerics are compulsive and they must change whatever they see out of place
and correct
whatever wrongs are being put upon the helpless. Powerful Cholerics
rise quickly to causes and campaigns for the right. They are never indifferent
or apathetic but concerned and confident.
Does the above description ring any bell? Do we have someone in contemporary
Indian politics who fits the description? Yes, you guessed it right, our Prime
Minister Shri Narendra Modi, since the time he has come into active politics,
you are hearing and seeing his innovative leadership, his initiative, the way
he campaigns and makes mundane tasks like cleaning your surroundings into a
movement. He is now undisputed world leader.
Powerful
Cholerics straighten pictures in other people’s house and polish the silver in
restaurants. Where others can’t make up their minds. Powerful Choleric will
decide instantly. They solve problems and save time, although not everyone
appreciates their decisiveness. Only a choleric like Shri Narendra Modi, could
have taken the decision like demonetization or implementing long overdue OROP or
even executing neem coating of urea, to save it from being illegally siphoned
off to factories. Mr. Narendra Modi is a case study of Powerful Choleric.
Powerful
Cholerics have a difficult role in life. They have the answers; they know what
to do; they can make quick decisions; they bail others out – but they are
rarely popular because their assurance and assertiveness make others feel
insecure, and their ability to lead can easily make them appear bossy. – Again,
sounding familiar? Yes this is one of the reason why he is not so popular with
entire opposition, and bureaucracy, yes his actions are hurting them where it
hurts them most, their corrupt underbelly.
Powerful Cholerics can run anything, whether
they have any knowledge of the bylaws. They have the innate ability to rise to
the top and take over. The rise of dyslexic child Richard Branson to becoming
billionaire tycoon, and Narendra Modi from serving tea at a railway station tea
stall to running a country like India are proof enough.
Powerful
Choleric is always more interested in achieving goals than pleasing people.
This is both a positive and negative, in that they tend to end up on top alone.
Powerful Cholerics can always do better if they can keep the people out of the
way. They frequently become loners, not by intent, but because no one can keep
up with them, and they let others know that they are a hindrance to progress.
Powerful
Choleric’s greatest asset is his ability to accomplish more than anyone else,
aided by his gift for organization. When he looks at any task, he sees
instantly how it should be handled, and he divides the project into mental
chunks of work. He knows what assistance he has available, and he quickly
portions out the chores among the group.
Again, the example of demonetisation proves the point for Shri Narendra
Modi, he took people of nation in confidence, the poor and ordinary citizens,
not his colleagues, nor bankers or businessmen, and he could successfully
garner their support, who stood by him facing all the hardships, and despite
the desperate and concerted attempts by media and politicians they could not
sabotage, demonetization, which was totally successful if you consider the odds
he was working against. Everyone from opposition, to corrupt businessmen,
bureaucrats, judiciary, and even his party colleagues were working full time to
thwart his move to cleanse India of dirt money.
Powerful
Cholerics not only like to achieve goals, but they thrive on opposition. If Popular
Sanguines set out to accomplish a task, and someone says it can’t be done, they
thank the person profusely – and quit. Perfect Melancholies regret the time
they’ve spent in planning and analysing the situation, and Peaceful Phlegmatics
are grateful it can’t be done, because it sounded to much like work in the first
place. But tell Powerful Cholerics it’s impossible, and it just whets their
appetite.
Powerful
Choleric doesn’t need anyone around. He has his projects, and he considers
socializing a waste of time because it is not accomplishing anything.



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